Chris Jones

Chris Jones

Chris Jones is a high-energy, entrepreneur that thrives on navigating growth. Not only has he successfully grown his own businesses, he has helped others do the same. For Chris, it’s all about being better every day. He loves helping people through powerful, game-changing transformation that builds a better business and ultimately, a better life.

He has a proven track record, founding 3 successful companies. The largest, founded in 1995, started when he invented a football receiver’s glove. He led that company into building 4 brands to #1 market share in Canada. He has lots of wild success stories and many valuable battle scars from his experience there. He implemented EOS in his own company to help him scale the business and achieve freedom to pursue his passion for coaching. The result? The business grew 7 times in revenue and he transitioned from working full time to only 3 hours per month in that business.

He has since sold the sporting goods company. Now he spends all his time helping leadership teams navigate their path to success. He has now helped more than 35 organizations implement EOS and facilitated more than 240 full-day sessions. Chris would be happy to chat with your team about how it might change your lives.

Peter Zyla

Peter Zyla

Peter has spent his entire career at the leadership table of many high growth, dynamic, entrepreneurial organizations.

Usually wearing a strategy and operations hat, Peter has contributed to the success and growth of such companies as UltraVision (health care), the Forzani Group (retail), Divestco (energy services) and Forbes Bros. (construction). Peter has fought through recessions and austerity measures, navigated insane growth, crafted strategies in complex industries and spearheaded initiatives in new markets. In addition, Peter has designed and instructed numerous business and entrepreneurial courses for Mount Royal University, Haskayne School of Business and many private companies.

Peter possesses an MBA in Entrepreneurship from the Haskayne School of business. He currently devotes his energy to helping entrepreneurs and innovators achieve this vision as an independent consultant, EOS Implementer and through specialized workshops.

Linda Maslechko

A passionate and empathetic entrepreneur, Linda has a successful track record of building niche brands in apparel, financial products and services, as well as non-profit projects in education, sports and the arts. As the visionary founder of Triple Flip, a pre-teen girls clothing brand, Linda navigated extreme growth from start-up to becoming a nationally acclaimed, multi-channel brand, and tackled the challenges and difficult decisions that come with leading a company through periods of economic duress and uncertainty.

Linda was awarded the E&Y Entrepreneur of the Year Award and over the length of her career, has been a business thought leader and public speaker, active in mentoring students and inspiring other entrepreneurs. In her coaching and consulting practice, Linda brings a unique trifecta of facilitating strategic systems implementation; coaching communication and positive mindset techniques to optimize performance, using NLP and Appreciative Inquiry; and applying business acumen earned from her boots-on-the-ground experience as an entrepreneur, to help leadership teams achieve their goals.

An athlete and entrepreneur from a young age, Linda has three self-sufficient daughters and her original husband, with whom she enjoys daily hot yoga, travel to fun places and dancing like crazy.

Lesley Johnston

Lesley Johnston

With 30+ year’s experience in professional office executive assistant positions and a track record of strong performance in high-volume, high-pressure environments, Lesley skillfully manages administrative duties and client relations for the Strategic Traction Team.

Originally from Ontario, Lesley graduated from McMaster University with a Combined Honors BA. When her daughter moved to England to pursue her career, Lesley headed West to Vancouver where she now calls home.

In addition to her duties as an Executive Assistant, Lesley is also active in her community volunteering and enjoying all the outdoor activities that BC has to offer.

Sarah Ellis

In every day life Sarah is best known for her humor and get it done attitude. After growing up in the entertainment industry, then spending years spent in oil and gas management. Sarah took on a new challenge marketing, client services, business development and project management for small to medium business owners. This journey lead her to Chris and the team at Strategic Traction.

Her strengths include cost control, change management, communications, and vendor relations. Her passions include facilitating discussion, problem solving, thinking outside the box, finding a better way, and execution phases. This unique coupling combined with her background, education and experience helped her fit right in with the team and the clients.